Cardinal

Distribution

Your own booking page, priced by the same engine as the desk

A hosted page with no login for the guest that writes a real reservation into your system. Commission-free by construction, because there is no intermediary in the path.

Part 6 of 105 sections5 questions answered

Direct booking

What the guest sees

Your property, not a template

Your photo, description, amenities and policy, on a mobile-friendly page with no account to create.

One calendar, so there is nothing to sync

The page books straight into the database the desk uses. A room sold at the desk is gone from the page the same instant, and the page prices on the server with the desk's own engine, so the total the guest is quoted is the folio total to the cent.

Stays and activities in one flow

A guest can add a guided hike to their stay without a second checkout.

A link and an embed

Share the link, or embed the page in the site you already have.

Channels

Your calendar and theirs, kept in step both ways

A calendar feed out of every room, and the channels' own feeds read back in every hour. Availability travels in both directions today; the certified rate-and-booking link is the part that is still waiting, and the note below says exactly where it stands.

An iCal feed per room, which the channels already read

Airbnb, VRBO and Booking.com subscribe to a calendar feed for each room and stop selling the dates in it, so a closure reaches them without anyone retyping it. The feed carries dates and nothing else: no names, no amounts, not even a confirmation number. It sits behind an unguessable token you can rotate, which invalidates every copy already handed out.

Their bookings close your dates, every hour

Paste each channel's calendar link into Cardinal and it reads it every hour, closing the nights that channel has sold so the desk cannot sell them twice. A read that fails changes nothing: an outage on their side never reopens a night they are holding. The block is labelled with the channel it came from.

Room-type mapping and rate offsets

Set what each channel sells and at what offset from your own rates, per channel, ready for the certified link when it connects.

Commission modelled by who collects

Who collects the guest's money is a per-channel setting. A hotel-collect channel invoices you commission monthly; a merchant-model channel charges the guest, keeps its cut and remits net. Conflating those either chases a guest for money they already paid or zeroes a folio they genuinely owe.

Amenities resolved, never guessed

You type amenities in plain language, and each one is matched against a list of 63 the booking sites recognise. What matches shows on your booking page with a French label and an icon you did not have to write, and is ready for the channels' own amenity lists. What does not match is labelled as showing on your booking page only, which is a real answer rather than an error, and it is never guessed into a feed.

And it notices when a room fact is promised to the whole property

Type Fireplace into your property facilities and the screen says it reads as a room-type facility: listing it there promises one to every guest, including the ones in a room that has none. It offers to move it onto the room types that actually have it, and in that list the ones already carrying it are ticked and locked, so it cannot be listed twice. A room type that words it differently counts as already having it. Your wording moves across rather than being replaced by ours, and the screen says in as many words that you can leave it exactly where it is. Over-promising an amenity is not a validation error. It is a guest at the desk asking where the fireplace is.

Two different things sit behind the word connection, and only one of them is waiting. Availability reaches Airbnb, VRBO and Booking.com today through the per-room iCal feed above, so dates you close here stop being sold there. The certified two-way link, the one that pushes rates and returns a channel booking as a reservation, is not live: it is blocked on a partner contract rather than on code, and each channel schedules that itself. Plan around the feed rather than around the certified link, and do not take a website's word for where any one channel stands.

The notification list

Tell us which channel you are waiting on

We would rather know which connection your property is actually waiting on than guess at an order. Tell us and you get two emails: where that channel stands today, and the day it connects. No date in between, because that queue is not ours to schedule.

Two emails, both about this one thing.

An unrecognized amenity says it shows on your booking page only. Software that guesses is software you have to double-check, and then what was it for?

Questions

Asked and answered

Do I get a direct booking page?

Yes. Hosted, no login for the guest, mobile-friendly, showing your photos, description, amenities and policy. It prices through the same rate engine the desk uses and writes a real reservation. Commission-free.

Can guests book activities online?

Yes, on the same page as the stay.

Do you connect to Booking.com and Expedia?

Availability travels both ways today. Each room publishes a calendar feed that Airbnb, VRBO and Booking.com subscribe to, so dates you close here stop being sold there, and Cardinal reads their feeds back every hour and closes the nights they have sold. The feeds carry dates and nothing else. Underneath you map room types and set per-channel rate offsets, ready for the certified link. The certified two-way link, which pushes rates and returns a channel booking as a reservation, is blocked on a partner contract rather than on code. Ask us to add you to the notification list for a specific channel.

Do you track OTA commission?

Yes, and it is modelled properly. Who collects the guest's money is a per-channel setting, because it changes everything: a hotel-collect channel invoices you commission monthly, while a merchant-model channel charges the guest, keeps its cut and remits net. Conflating those either chases a guest for money they already paid or zeroes a folio the guest genuinely owes.

What about amenities for OTA listings?

You type them in plain language. Each one is matched against the list the booking sites recognise: what matches gets a French label and an icon for free and is ready for the channels' own lists, what does not is labelled as showing on your booking page only. That is why you do not fill in a 200 item checklist here. If something you typed at property level is really a room fact, a fireplace say, the screen says so and offers to move it onto the room types that have it.

Every question, in one place →

See it running

Watch a day run before you talk to anyone.

Six real screens from a working property, in the order the day happens. Open it now and go at your own pace.